IATA Introduces Marketing Course to Enhance Air Cargo Revenue

IATA Introduces Marketing Course to Enhance Air Cargo Revenue

This advanced IATA Air Freight Forwarding Marketing course helps you master marketing essentials, achieve differentiated competition through innovative services, and improve profitability. The curriculum covers trade models, pricing strategies, cost assessment, advertising techniques, marketing plans, target customer analysis, and innovative service concepts. It is suitable for sales, marketing, and management personnel, as well as individuals looking to enhance their marketing skills. Successful completion of the course leads to an IATA certificate of completion.

11/03/2025 Logistics Encyclopedia
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SHEIN Expands Product Range to Compete in European Ecommerce

SHEIN Expands Product Range to Compete in European Ecommerce

SHEIN plans to launch a comprehensive e-commerce platform in Europe this fall, expanding into categories like homeware and partnering with well-known brands and smaller merchants. The aim is to create a one-stop shopping experience. This move is expected to introduce new competition to the European e-commerce market, potentially benefiting consumers. SHEIN's expansion reflects its ambition to capture a larger share of the European market and diversify its product offerings beyond fashion.

11/03/2025 Logistics
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SF Airlines: New Opportunities in Air Freight Amid Rapid Growth of Express Delivery Industry

SF Airlines: New Opportunities in Air Freight Amid Rapid Growth of Express Delivery Industry

This article explores the increasing demand for air cargo within the express industry against the backdrop of rapid e-commerce growth. As the express business flourishes, air cargo has become a vital method for enhancing logistics efficiency. It is anticipated that in the next 20 years, air freight volume will maintain an annual growth rate of 4.7%. The shortage of pilots is an urgent issue that needs addressing, leading to an intensified competition for talent in the industry.

08/23/2016 Logistics Industry Insights
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The Dilemma of the Express Delivery Industry: An In-depth Analysis of the Snail Delivery Phenomenon

The Dilemma of the Express Delivery Industry: An In-depth Analysis of the Snail Delivery Phenomenon

The express industry is facing serious service quality issues, particularly during peak sales periods, with delays and losses becoming increasingly common. Consumer trust is being tested amid various challenges. Malicious competition and rapid expansion within the industry have led to a decline in service levels, necessitating improvement. Strengthening regulations, enhancing service standards, and valuing employee quality are key to promoting healthy industry development. Only by addressing these crucial areas can the sustainability of express services be ensured.

07/21/2025 Logistics
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Dry Bulk and Tankers Thrive As Container Shipping Slows

Dry Bulk and Tankers Thrive As Container Shipping Slows

Goldman Sachs predicts a "two highs, one low" scenario for the shipping industry in the coming years. Dry bulk and tanker freight rates are expected to remain high, benefiting from demand growth and capacity constraints. However, container liner freight rates face the risk of decline due to overcapacity and increased competition. The report analyzes the supply and demand dynamics and investment opportunities in each segment, providing a reference for investors. It highlights the diverging trends within the shipping sector.

09/26/2025 Logistics Industry Insights
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Geopolitical Shifts Drive Air Cargo Market Growth Amid Capacity Strains

Geopolitical Shifts Drive Air Cargo Market Growth Amid Capacity Strains

Kuehne+Nagel forecasts a 3% growth in the international air freight market over the next three years, driven primarily by sectors like aerospace, perishables, and pharmaceuticals. Shifting geopolitical and trade landscapes will also present opportunities. However, capacity constraints and aging fleets pose challenges. K+N plans to maintain its leading position through targeted investments in specific industries, expanding its charter network, and strategic acquisitions. Increased industry competition requires companies to seize opportunities and address the challenges effectively.

11/03/2025 Logistics
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Nextgen Distribution Centers Transform Supply Chain Logistics

Nextgen Distribution Centers Transform Supply Chain Logistics

Future logistics distribution centers will be highly automated, data-driven, and multi-tiered collaborative smart networks. Businesses need to embrace new technologies and optimize their supply chains to stay ahead of the competition and provide consumers with faster, more convenient shopping experiences. Key aspects include automation upgrades, building multi-tiered networks, data-driven lean operations, embracing unmanned trends, and creating human-machine collaboration models. These advancements are crucial for enhancing efficiency and responsiveness in the evolving logistics landscape.

11/03/2025 Logistics Industry Insights
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Rising Trends in Express Delivery Industry Capitalizing on Opportunities Amid Challenges

Rising Trends in Express Delivery Industry Capitalizing on Opportunities Amid Challenges

In recent years, the mainland e-commerce industry has rapidly grown, becoming the largest e-commerce market in the world. Express companies like SF Express and 'Three Links and One Reach' have begun their IPO processes, with SF's A-shares drawing market attention. Intensified price competition has pressured company profits, making IPO financing crucial for market expansion. However, investors should remain cautious about potential peak risks in the industry. These initiatives may enhance delivery service efficiency and bolster market competitiveness, warranting ongoing observation.

07/28/2025 Logistics
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Chinas Truckload Freight Forwarders Adapt to Market Challenges

Chinas Truckload Freight Forwarders Adapt to Market Challenges

This article delves into the current situation and challenges of domestic full truckload (FTL) road transportation, highlighting issues such as small scale, poor coordination, and low levels of digitalization. It details the business scope and operational processes of domestic FTL road transport. Furthermore, it provides suggestions for freight forwarding companies to stand out in the fierce market competition, including improving digitalization, strengthening resource integration, and optimizing transportation routes. The aim is to provide insights for freight forwarders to enhance their competitiveness and efficiency.

08/21/2025 Logistics Encyclopedia
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Yiwu Toy Makers Rebound As US Retailers Revive Orders

Yiwu Toy Makers Rebound As US Retailers Revive Orders

Good news for Yiwu toy exporters: Walmart and Target are resuming supplies and absorbing the increased tariff costs. This decision stems from multiple factors, including supply chain stability concerns, the failure to pass on costs, and intense market competition. While uncertainties remain, this development brings a ray of hope to the Yiwu toy industry. The restoration of supply contracts and cost absorption by major retailers like Walmart and Target provides crucial support for Yiwu's toy manufacturers facing international trade challenges.

11/03/2025 Customs Knowledge
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